by
Jonathan Koomey, Ph.D.
$34.95 hardcover, 221 pages
ISBN 0-9706019-0-5, Pub. date: Aug. 28, 2001
Oakland,
California The new book Turning Numbers into Knowledge
teaches the art of critical thinking, which is an essential tool
for fighting information overload in any field. Mastering
this art takes more than proficiency with basic calculations; it
requires understanding how people use information, recognizing the
importance of ideology, learning the art of story telling, and acknowledging
the important distinction between facts and values. Turning Numbers
into Knowledge is the first comprehensive guide to these and
other essential skills. Full of tools, tricks, and tips for solving
problems in the real world, it will prepare you well to make independent
judgments about the assertions of others and to generate cogent
and compelling analyses of your own.
Turning
Numbers into Knowledge is written for problem solvers in business,
government, consulting, and research professions, and for students
of business and public policy. It is also intended for professors,
managers, and entrepreneurs, all of whom rely on the analyses of
others in their work. Finally, it covers many topics that
journalists who focus on scientific or business topics will find
useful. It’s an ideal training manual for those new
to or intimidated by quantitative analysis, and an excellent refresher
for those with more experience.
Author
Jonathan Koomey made Turning Numbers into Knowledge readable
and fun, with almost forty short and entertaining chapters, and
lots of quotations, cartoons, and amusing graphics. The book
has been used to teach the class “Tricks of the Trade”
at the Energy and Resources Group at the University of California
at Berkeley, as well as in other training seminars. Its readability
and wide applicability to current issues has led to praise from
leaders in business, government, and academia (see quotations below).
Jonathan
Koomey is a Staff Scientist and Group Leader at Lawrence Berkeley
National Laboratory, in Berkeley, California. He holds M.S. and
Ph.D. degrees from the Energy and Resources Group at the University
of California at Berkeley, and an A.B. in History of Science from
Harvard University. He is the author or co-author of seven books
and more than one hundred articles and reports. He serves on the
Editorial Board of the journal Contemporary Economic Policy,
and has appeared on Nova/Frontline, CNBC, NPR, PRI, the California
Report, Tech Nation, KPIX TV (SF), and KQED radio. In his spare
time, he enjoys Aikido, hiking, running, and playing classical contrabass.
To schedule Jonathan Koomey for interviews, call 510/547-7860 or
email <jgkoomey@numbersintoknowledge.com>.
To
order Turning Numbers into Knowledge, or to download publicity
materials, go to <http://www.numbersintoknowledge.com>.
Review copies available upon request.
Analytics
Press, located in Oakland, CA, teaches critical thinking skills
by publishing books, course materials, and software, and by organizing
seminars and workshops. For more details contact us at <http://www.numbersintoknowledge.com>
or at PO Box 20313, Oakland, CA 94620-0313.